Session 10 | 9:00 am | So Much More Than Money: The Impact of an Effective Feasibility Study

Session 10
9:00 am – 10:00 am

Michigan
So Much More Than Money: The Impact of an Effective Feasibility Study

Speaker: Steve Michalek
Vice President & Director of Church Division
Ruotolo Associates Inc.
Englewood Cliffs, New Jersey

Moderator: Stephen Nicholl
Director of Development
Diocese of Trenton, New Jersey

Feasibility studies are often considered to be just another step in the planning of a capital campaign. However, when approached as a marketing analysis of an institution’s ability to fulfill its mission, so much more can be revealed and utilized. A thorough examination of potential through quantitative and qualitative analysis will ensure success not only in a capital campaign, but in all future philanthropic endeavors.


Mr. Steve Michalek

Steve Michalek has spent his career in fundraising and development, with more than 13 years of experience working with faith-based and higher education organizations. His expertise includes capital campaigns, major gifts, annual fund programs, alumni programs, board stewardship and training, pre-campaign studies, strategic planning and volunteer training. Mr. Michalek brings commitment, energy and professionalism to each project. In total, he has raised more than $150,000,000 in philanthropic support. He has worked with many of RA’s faith-based clients and is currently assisting with a major capital campaign for the Diocese of Phoenix.