Session 64 | 1:00 pm – 2:00 pm | Want to Know How to Convert First-Time Givers into Generous Givers?

Session 64
2:00 pm – 3:00 pm

Sheraton Ballroom III
Want to Know How to Convert First-Time Givers into Generous Givers?

Speaker: Steve McSwain
Senior Generosity Strategist
Generis, Inc.
Louisville, Kentucky

Moderator: Deacon Bob Beehner
Permanent Deacon
Diocese of Green Bay, Wisconsin

The most frequently missed moment of pastoral care in the life of a parishioner is that moment when a person makes a first-time financial gift to your church. When this spiritual moment occurs in the life of a parishioner, besides the bookkeeper, who knows when this happens? What process is in place in your parish, not simply to recognize the gift, but to help this parishioner become a life-long, committed parishioner for whom generosity has become a lifestyle? Learn how to help first-time givers become generous donors.


Mr. Steve McSwain

Steve McSwain has been serving Catholic and other Christian communities for nearly a half century. He is a leadership coach and a generosity strategist who works almost exclusively with Catholic parishes across America. He has conducted 200 generosity initiatives for annual giving and capital campaigns in parishes of all sizes. The congregations and parish schools he has served have raised in excess of a half billion dollars for Christian causes. Mr. McSwain is a senior generosity strategist at Generis, a fundraising company with generosity strategists and professional offi ces in more than a dozen states. As one of the largest fundraising fi rms in America, Generis has provided strategic fundraising counsel and leadership development to more than 15,000 congregations in its 30 years of ministry. The client churches Generis has served have collectively raised more than $17 billion. In addition to his service to local congregations, he is the author of three books and a frequent keynoter at Christian conferences across the country. He and his wife, Pam, make their home in Louisville, Kentucky and have four children and five grandchildren.