Session 26 | 2:00 pm | The Role of Special Events in Your Development Efforts

Location: Hanover E

This presentation, using best practices from around the country, will clearly articulate the importance of special events and how they can be used to identify leadership, build community, and raise positive net dollars. The presenter will emphasize the difference between special event fund-raising efforts and special event friendraising efforts and why both need to be equally balanced to engage people in positive and meaningful processes.

Speaker: Frank Donaldson
President
Institute for School and Parish Development
Pearl River, Louisiana

Moderator: Patricia Calka
Office Staff
ICSC
Dearborn Heights, Michigan


Frank Donaldson is the president of the Institute of School and Parish Development (ISPD), a national development consulting firm created to serve Catholic schools, parishes and dioceses in the areas of planning, marketing, enrollment management and resource development. He is the author of Catholic School Publications: Unifying the Image, and 25 Lessons Learned in 25+ Years in Catholic School Development, two publications available through NCEA. He is in the process of writing the workbook to go along with the 25 Lessons Learned text which should be available in the fall of 2017. He is also the author of Development Directions, a monthly Catholic development newsletter with nationwide circulation. Mr. Donaldson is a frequent presenter at national conferences and conventions, including the National Catholic Education Association (NCEA) and the International Catholic Stewardship Conference (ICSC). Mr. Donaldson is a graduate of the University of Louisiana at Lafayette and holds a bachelor’s degree in English and master’s degrees in English and education. He received his teaching certification from Loyola University of New Orleans, Louisiana. He and his wife, Suzy, and their daughter reside in Pearl River, Louisiana and are members of Our Lady of Lourdes Parish.