10:00 am | Dealing with Data: Key Tips for Turning Numbers into Stories

Session-Design

Dealing with Data: Key Tips for Turning Numbers into Stories

Many media professionals consider themselves “word people,” not “number people.” But publication staff and communications directors all need, from time to time, to make sense of data for various audiences.
This session will provide an overview on how to
1) Select the right story form for the data you have;
2) Create the right graphics to illustrate the data; and
3) Present data details and vocabulary clearly and simply.


Sharon Boehlefeld is the features and multimedia editor at The Observer in the Rockford Diocese. She has worked in diocesan and community newspapers since the early days of computerized publishing. She also has a master’s degree and additional post-graduate study in sociology, giving her a background in statistical analysis and both qualitative and quantitative research methods. She’s been an adjunct faculty member and a guest lecturer in college journalism and sociology classes. “Translating” the language of numbers into the language of words and graphics was a routine part of her job as a reporter and an editor in the secular press.