Category Archives: ICSC Mon PM 19

ICSC 2018

Session 39 | 3:00 pm | Let the Circus Begin: How to prepare for a capital campaign so that you can save time and money

Session 39
3:00 pm – 4:00 pm

Sheraton Ballroom II
Let the Circus Begin: How to prepare for a capital campaign so that you can save time and money

Speaker: Andy Gaertner
Director of Stewardship and Development
Archdiocese of Milwaukee, Wisconsin

Moderator: Cynthia Larez
ICSC Conference Team
Wichita, Kansas

This presentation will review examples of campaigns that the presenter has managed and discuss issues regarding case/need preparation, feasibility studies, donor research, donor cultivation and communications. It will give you realistic expectations regarding how campaigns work.


Mr. Andy Gaertner

Andy Gaertner is the director of development for the Archdiocese of Milwaukee. After college, he started his professional career working for Ringling Brothers, Barnum and Bailey Circus. Since that time, he has been involved in fundraising for and with the Catholic Church for over 30 years.

As a fundraising consultant for ten years with both CCS and the Steier Group, Mr. Gaertner managed diocesan, high school and parish capital campaigns. He has also served as director of development and stewardship for the Dioceses of Nashville, Tennessee; Davenport, Iowa; and La Crosse, Wisconsin. He is currently working on a $150 million campaign for the Archdiocese of Milwaukee.

Session 40 | 3:00 pm | The Real Reason Catholics Don’t Give Generously

Session 40
3:00 pm – 4:00 pm

Michigan
The Real Reason Catholics Don’t Give Generously

Speaker: Jordan Watwood
Associate Director of Marketing for Coordinator & ChurchWide Teams
Ramsey Solutions
Franklin, Tennessee

Moderator: Cory J. Howat
Executive Director
Catholic Community Foundation
Archdiocese of New Orleans, Louisiana

Telling parishioners to give more doesn’t work, and here’s why: People want to be generous, but they don’t know how. Seventy-eight percent of Americans live paycheck to paycheck. Money is the number one issue married couples argue about. It’s time for your parishioners to live and give the way God intended. Attend this session and learn how to help them budget, pay off debt, and give generously in a Catholic context.


Mr. Jordan Watwood

Jordan Watwood is a marketing professional with 15 years experience in digital and traditional marketing practices. He’s spent his career serving Catholic Christian organizations exclusively, including eight years consulting with Catholic parishes about stewardship and development. Currently, he serves as associate marketing director for Financial Peace at Ramsey Solutions, a Dave Ramsey company. Jordan, his wife, Joanna, and their three boys live near Nashville, Tennessee.