Session 28: Overcoming Objections: A Diocesan Campaign Case Study

Monday Session 2:00 – 3:00 p.m

Location: Foster 1

Speaker: Nic Prenger
President The Steier Group
Omaha, Nebraska

Speaker: John Deinhart
Director of Stewardship and Strategic Planning
Diocese of Knoxville, Tennessee

Moderator: William F. Grant, II, CFRE
Director of Stewardship and Annual Giving
Diocese of Erie, Pennsylvania

In 2015, the bishop of Knoxville and his staff set out on an ambitious project – to build a $40 million cathedral in a modest, rural diocese. This presentation will offer a case study of the challenges encountered during the Diocese of Knoxville’s “Home” campaign and the strategies used to overcome those challenges and ultimately win support for the project. This presentation will resonate with every stewardship and development director working to fundraise for projects that don’t always enjoy universal support.